Editorial strategy

A point of reference to provide relevant and accurate content on the long term.

Why build an editorial strategy?


You want to expand your client base and you know how important it is to create diverse, unique and relevant content based on the audience targeted? Therefore, building an editorial strategy is a fundamental step for organizing your content production and improving your SEO.

Improve your Content Marketing ROI

with a data-driven approach (based on big data, statistics and the research that stems from it), we produce better quality content

Outrank your competition

by building an advanced strategy with Premium content, focused on your audience’s research habits

Spot the most viral topics

Take advantage of our Social Media Marketing expertise and our scientific approach to guarantee that your content gets a high number of shares

Get assistance from editorial strategy experts

Our editorial and content marketing specialists will help you optimize your costs and improve your client acquisition rates

A Premium editorial strategy

to reach strategic business goals

Beat competitors that are leaders on the market with a 360° editorial, SEO and marketing expertise. We have all the required knowledge to build your editorial strategy, guarantee fast results and efficient actions.

A Premium editorial strategy

to reach strategic business goals

Beat competitors that are leaders on the market with a 360° editorial, SEO and marketing expertise. We have all the required knowledge to build your editorial strategy, guarantee fast results and efficient actions.

An ROI-oriented content creation strategy

to outrank your competitors

Get ROI-oriented content through the combination of data, editorial and marketing skills to provide a premium editorial strategy. Reach business-oriented goals and beat your top competitors.

An ROI-oriented content creation strategy

to outrank your competitors

Get ROI-oriented content through the combination of data, editorial and marketing skills to provide a premium editorial strategy. Reach business-oriented goals and beat your top competitors.

Customized assistance

From our editorial, SEO and marketing experts

Let our expert project managers create high-quality and SEO-optimized content to improve your client acquisition. A dedicated project manager will provide assistance throughout the project and follow up the evolution of your traffic and conversion rate.

Customized assistance

From our editorial, SEO and marketing experts

Let our expert project managers create high-quality and SEO-optimized content to improve your client acquisition. A dedicated project manager will provide assistance throughout the project and follow up the evolution of your traffic and conversion rate.

Ready to improve your visibility on Google?

Content Marketing in a nutshell

76 900 Ranked keywords
854 Articles created per month
+48% More leads for our clients
+87% Increase in web traffic
65% Decrease in bounce rates

Why define an editorial strategy?

Acquiring new clients is easier with diverse, unique and relevant content. An editorial strategy is essential to organize content production in the most efficient way.

Our technologies

Client cases

How did this company reach a 279% increase in their traffic within a year?

Issue

An automated market research company was looking to increase the traffic and conversion rate on their B2B website. We presented the options available (SEO audit, link building…). The company decided to improve the relevance of their website on market research topics by working on their blog content.

Solution

Reputation VIP carried out a semantic analysis on the keyword “market research” to understand what web users were looking for when they were searching this keyword, and identify relevant article themes. We then wrote each article with a focus on SEO optimization (semantic field, length, titles). As a result: 279% traffic increase in just a year and 300% growth in their ranking on these keywords!

Our Certifications

Pass + French Tech

BPI France Excellence

Label Jeune Entreprise Innovante

EY Awards

Hewllet-Packard Excellence

Web Summit Tech Reserve

Get a free Content Marketing quote

Let us handle your visibility on Google